At the IT Wave conference, a panel discussion was held dedicated to the practical implementation of artificial intelligence across various industries — from the public sector to banking, insurance, and marketing.
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Panel participants:
Yevhen Bukhalskyi (UKRSIBBANK BNP Paribas Group)
Oleksii Shyshliannikov (Kyivstar)
Oleksii Kovalenko (UNIVERSALNA)
Mykyta Koreniev (Odesa Regional Employment Center)
Alina Pshenychnykova (Netpeak)
Moderator — Dmytro Tkachenko (DT Partners)
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Key insights from the discussion
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AI is already working in the public sector
The State Employment Service website has launched AIJob — a tool that analyzes resumes and matches relevant vacancies based on parameters including experience, salary expectations, and location.
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The next step is ecosystem-based solutions
Within the “Obrii” project, plans include the development of AI matching, personalized recommendations, resume automation, and predictive labor market analytics.
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AI in corporations is about efficiency and workplace culture
In the banking sector, the implementation of generative AI is aimed at reducing information overload, automating processes, and developing new skills, including prompt engineering.
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Real cases show not only advantages, but also limitations
In the insurance sector, AI is already being used for call analysis:
— more than 1,700 conversations analyzed
— classification accuracy reached 87.2%
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At the same time, the key conclusion remains:
AI requires continuous training, supervision, and cannot operate autonomously without human involvement.
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AI is not always the necessary solution
According to business representatives, many requests framed as “we want AI” are eventually transformed into simpler and more effective solutions after a deeper analysis of the task.
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Security and data remain a critical factor
The use of free AI tools may create risks for businesses, as entered data can potentially be used to train external models.
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Soft skills remain essential
Despite the rapid development of AI, human skills are not losing their importance. On the contrary, new solutions are emerging that aim to assess and develop soft skills alongside technical competencies.

The “AI in Action” panel demonstrated that artificial intelligence is already being actively integrated into various industries. However, its effectiveness depends on proper task formulation, data quality, security standards, and the readiness of businesses to work with new technologies.